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BRAND STRATEGY BLOG

Oct 23
2 min

Why is a Good Brand Good for Business?

Many of my clients are using this Lockdown period to re-assess their offer, re-think their messaging, or re-do their websites. In these i...

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Oct 22
3 min

Why Do Customers Value Brands?

Why do customers pick and value certain brands over others?

29 viewsWrite a comment

Oct 21
3 min

Why Do Companies Value Brands?

Customers can recognise the products a brand represents and are often willing to pay more for them. The brand provides a means of expressing

4 viewsWrite a comment

Oct 1
2 min

The Power of Brand Karma!

We are drawn to brands that reflect our values, that amplify how we see the world, that speak to us, and that sometimes speak for us.

56 viewsWrite a comment

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